About this project
The design of the award-winning 2023 Uber Environmental, Social, and Governance Report embodies the company’s mission to reimagine global mobility for the better, encompassing its diverse range of services while staying true to its founding spirit of enhancing the world through innovative products. The report’s design is both bold and clean, reflecting Uber’s commitment to pushing boundaries while maintaining a sense of clarity and transparency. Notably, the report employs callout numbers strategically, delivering instant insights and ensuring readers can swiftly grasp the results of Uber’s initiatives. This approach highlights Uber’s dedication to making their environmental, social, and governance achievements accessible and impactful.
Informative graphics and callouts
Our design strategically employs infographics, charts, and statistical callouts to enhance the visibility of key messages. The workforce overview section exemplifies this approach by combining dynamic elements such as bar charts, maps, and callout statistics. This blend of visual tools creates a comprehensive and accessible overview, effectively conveying essential information at a glance. The report’s design ensures key messages are not only prominent but also comprehensible, facilitating a deeper understanding of Uber’s social and environmental initiatives.
Authentic Imagery
The use of real photos of its partners and staff in the report adds to its legitimacy. These pictures highlight genuine people who are committed to the company’s goals and illustrate Uber’s inclusive and diverse culture. The incorporation of true faces and stories into the report serves to humanize it and emphasize the company’s dedication to its employees and local communities, so strengthening the credibility and openness of its sustainability initiatives.
